The Decision Book: Fifty Models for Strategic Thinking

Author(s): Mikael Krogerus; Roman Tschäppeler

Business, Technology & Legal

An updated edition of the international bestseller that distills into a single volume the fifty best decision-making models.


Every day, we face the same questions: How do I make the right decision? How can I work more efficiently? And, on a more personal level, what do I want?


This updated edition of the international bestseller distills into a single volume the fifty best decision-making models used in MBA courses, and elsewhere, that will help you tackle these important questions. In minutes you can become conversant with:


The Long Tail - The Maslow Pyramids - SWOT Analysis - The Rubber Band Model - The Prisoner's Dilemma - Cognitive Dissonance - The Eisenhower Matrix - Conflict Resolution - Flow - The Personal Potential Trap - and many more.


Stylish and compact, this little book is a powerful asset. Whether you need to plan a presentation, assess someone's business idea, or get to know yourself better, this unique guide--bursting with useful visual tools--will help you simplify any problem and make the best decision.


Product Information

The comprehensively revised edition of the international bestseller, with new material.

A handy primer for anyone keen to tackle problems in a different way Director magazine

Roman Tschappeler is the founder and CEO of guzo, a communication agency based in Biel, Switzerland. Mikael Krogerus is editor of Das Magazin, and was a staff writer with Switzerland's leading newspaper Neue Zurcher Zeitung for five years.

General Fields

  • : 9781781259542
  • : Profile Books Limited
  • : Profile Books Ltd
  • : 0.3
  • : June 2017
  • : 17.80 cmmm X 11.10 cmmm
  • : United Kingdom
  • : August 2017
  • : books

Special Fields

  • : Mikael Krogerus; Roman Tschäppeler
  • : Mikael Krogerus; Roman Tschäppeler
  • : Black and white diagrams throughout
  • : Black and white diagrams throughout
  • : 176
  • : 176
  • : 658.403
  • : 658.403
  • : English
  • : English
  • : Main
  • : Main
  • : Hardback
  • : Hardback